Books
About Books Division
Tianjin Hitechs Co., Ltd. was founded in March 2005 as an international trade company, specializing in import and export of technologies and goods and working as an import and export agent for companies who have such needs. The Books Division was founded in February 2017, targeting at bundling/set recommendation and sales of Chinese language children’s books. Our mission is to select the finest children’s books for Chinese (or whoever are keen at learning Chinese) children globally and make recommendations on the books’ bundle that suits their needs the best. For example, children can either do “sequential reading” by going through books one by one according to our recommended reading order to progress in terms of challenging levels, or conduct “parallel reading” by randomly selecting any book in the set to start with as each books in the set covers an aspect of the theme without ordering. Our core competitive advantages rest on two pillars: the Big Data that contains publicly collectable data, expert survey data, and children’s reading experiment data; and our world class data scientists with Ph.D.’s from top U.S. Universities.
Our Big Data database consists of three sections. Publically collectable data are the base, including book attributes (e.g., author, publisher, paper quality, and the number of reprinting), the most popular books rankings and customer reviews from the top three online booksellers in China (Dangdang, Jingdong, and Amazon China), the highly recommended children’s books lists (e.g., Baidao), and other book reviews and related articles by decent and well-respected media companies and individuals. Expert survey data are collected from those who are tenured in children’s education (e.g., seasoned school teachers and veterans in the children’s books industry) after they have read physical children’s books. We generate experiment data by conducting study panels for right-age-range children to read physical books.
Our data scientists first make segmentation on the basis of children’s reading needs. According to these reading needs, they employ machine learning, econometrics, and statistics to develop our state-of-art algorithm to compute and search for the best bundle of children’s books for each segment from thousands of book candidates, and further, for “sequential reading” bundle, compute the optimal reading order according to book contents. For customers who are willing to provide us with more detailed reading need information and repeated customers, we can make more accurate and specific bundling recommendations using our dynamic recommendation model with the extra information.
If you are a publisher or publishing company, please contact our Books Division manager Ms. Hanyu Zheng for books sales (Email: clarezhenghanyu@hotmail.com). We sincerely look forward to a close cooperation with you. Thank you.
Ms. Hanyu Zheng
Manager, Books Division
Tianjin Hitechs Co., Ltd.
Address: 248 Baidi Rd., Room 519
Nankai District, Tianjin 300192, P. R. China
Email: clarezhenghanyu@hotmail.com
Cell: +86-181-17836005
Fax: +86-22-87895815